Conserve in 2008

The Conservation Council of Ontario is launching a five-year campaign to help individuals, businesses and organizations better conserve. The best way to reduce climate change, air pollution, destruction of natural areas and other environmental woes is to use less, says Chris Winter, who heads the council.

The “We Conserve” campaign will enlist municipal governments, business improvement associations and service organizations to help to spread the conservation message to businesses, groups and individuals.

The aim of the campaign is to get beyond the simple measures people take to reduce their environmental footprints – conserving the amount of energy and other resources they consume – and provide widespread supports to make it relatively easy.

“The shift to a conserver society is inevitable and is already occurring. The only question is whether we can make a voluntary and more rapid transition before change is forced upon us by external factors,” says Winter.

At weconserve.ca, there are tools and resources to help make it easier for individuals, families, municipalities, groups and businesses to conserve. Conservation means protecting nature, saving resources, and preventing pollution. The website’s guides provide conservation tips and ideas as well as links to organizations and companies across Ontario that can help you become a better conserver.

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